Blog

Tod Long

Together Forever: Six Reasons Website Design and SEO Need Each Other

You’ve probably heard that a well-designed website is essential for businesses that want to succeed online. But, do you know why that is? You might be surprised to find out that the benefits of a well-designed website go beyond just aesthetics. Website design can also benefit your business from an SEO standpoint. If you want people

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Tod Long

7 Critical Marketing Mistakes Startups Make (And How to Avoid Them)

Digital marketing is a necessary service that every business needs. Finding digital marketing professionals is easy and they can work with a variety of different businesses. To save costs, many startups try and run their own marketing campaigns. And this is where they mess up. The average business owner isn’t a digital marketing professional. They

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Tod Long

Content Marketing Trends of the Future (No Crystal Ball Required)

Have you heard the statement “content is king”? This phrase is often attributed to Google. But Bill Gates first coined the statement in a 1996 essay. “Content is king” captures the heart of what content marketing is all about. The more intriguing your advertising content is, the more likely it is to generate conversions. Simply implementing content marketing is not enough,

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Tod Long

You Won’t Believe These Incredible Benefits of Responsive Sites

Did you know that 53% of internet users go online on a mobile device? That means that more than half the people looking at your website are doing so from a smartphone or tablet. Why should this concern you? Doesn’t your website appear the same across all devices? As long as it has the elements of good web

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How to use Adwords
Tod Long

How to Use Adwords: The Secrets to Adwords Campaign Success

There is a critical difference in outcome when you know how to use AdWords. Unfortunately, many small business owners approach ad creation and bidding incorrectly. Their actions waste time, money, and resources. It’s likely you’re one of these small business owners. You may have used a free AdWords voucher to test the network. The campaign

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Tod Long

Facebook Marketing Strategy: A Complete Guide to Mastering Facebook

Did you know that Facebook remains the number one social media channel for marketing? Or, that some 41 percent of entrepreneurs rely on a Facebook marketing strategy to support their small business promotion and sales efforts? Marketing effectively on Facebook comes with its challenges, though. Less than half of all businesses report satisfaction with their current Facebook

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